SCORE:The Small Business Website Essentials: Attract, Engage and Convert

Are visitors landing on your site and leaving right away? Every lost visitor is a missed opportunity that can add up fast. The problem isn’t a lack of interest in your product or service, but that your website is missing the fundamental elements every website needs to build trust, drive conversions, and support SEO performance.

In this webinar, our marketing expert Tim Contado will show you what your website needs to attract visitors, earn trust, and convert interest into sales. You’ll learn practical steps to improve your site’s structure, messaging, and calls-to-action. 

By the end, you will have clear and actionable steps to make quick website improvements that work.

What You’ll Learn:

• The essential pages every business website must have and what each should accomplish
• How to clearly communicate what you do, who you serve, and why it matters
• What a “basic SEO-friendly structure” really means in 2025
• How to identify where visitors drop off and how to fix it
• Simple, effective calls-to-action that guide visitors naturally
• The trust-building details that make your business look credible and legitimate
• How to evaluate your website objectively and prioritize high-impact fixes