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PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
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REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20260115T180000Z
DTEND:20260115T193000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:SCORE:The Small Business Website Essentials: Attract\, Engage and Convert
DESCRIPTION:Are visitors landing on your site and leaving right away? Every lost visitor is a missed opportunity that can add up fast. The problem isn't a lack of interest in your product or service\, but that your website is missing the fundamental elements every website needs to build trust\, drive conversions\, and support SEO performance.\n\nIn this webinar\, our marketing expert Tim Contado will show you what your website needs to attract visitors\, earn trust\, and convert interest into sales. You'll learn practical steps to improve your site's structure\, messaging\, and calls-to-action. \n\nBy the end\, you will have clear and actionable steps to make quick website improvements that work.\n\nWhat You'll Learn:\n\n\n	The essential pages every business website must have and what each should accomplish\n	How to clearly communicate what you do\, who you serve\, and why it matters\n	What a "basic SEO-friendly structure" really means in 2025\n	How to identify where visitors drop off and how to fix it\n	Simple\, effective calls-to-action that guide visitors naturally\n	The trust-building details that make your business look credible and legitimate\n	How to evaluate your website objectively and prioritize high-impact fixes
X-ALT-DESC;FMTTYPE=text/html:<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Are visitors landing on your site and leaving right away? Every lost visitor is a missed opportunity that can add up fast. The problem isn&rsquo\;t a lack of interest in your product or service\, but that your website is missing the fundamental elements every website needs to build trust\, drive conversions\, and support SEO performance.</span></p>\n\n<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">In this webinar\, our marketing expert Tim Contado will show you what your website needs to attract visitors\, earn trust\, and convert interest into sales. You&rsquo\;ll learn practical steps to improve your site&rsquo\;s structure\, messaging\, and calls-to-action.&nbsp\;</span></p>\n\n<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">By the end\, you will have clear and actionable steps to make quick website improvements that work.</span></p>\n\n<p dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">What You&rsquo\;ll Learn:</span></p>\n\n<ul style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; list-style-position: initial\; list-style-image: initial\; margin: 0px\; padding: 0px 40px\; margin-block: 24px\; font-family: ui-sans-serif\, system-ui\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; background-color: rgb(255\, 255\, 255)\;">\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">The essential pages every business website must have and what each should accomplish</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">How to clearly communicate what you do\, who you serve\, and why it matters</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">What a &ldquo\;basic SEO-friendly structure&rdquo\; really means in 2025</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">How to identify where visitors drop off and how to fix it</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Simple\, effective calls-to-action that guide visitors naturally</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">The trust-building details that make your business look credible and legitimate</span></li>\n	<li dir="ltr" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">How to evaluate your website objectively and prioritize high-impact fixes</span></li>\n</ul>\n
LOCATION:Virtual
UID:e.2844.10271
SEQUENCE:3
DTSTAMP:20260409T221735Z
URL:https://business.sunprairiechamber.com/events/details/score-the-small-business-website-essentials-attract-engage-and-convert-10271
END:VEVENT

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