In today’s million-message mega-media world, it’s never been easier to be heard. As a result, it’s never been more difficult to be listened to.

This lively discussion provides a new perspective on developing an engaging answer to the most difficult question in business, “What do you do?”

TAKEAWAYS:

• INSIGHT…marketing vs. messaging, pitch vs. purpose.
• ILLUSTRATION…three crucial elements of a successful business story.
• INSTRUCTION…actionable steps you will take toward your new elevator speech.

RJ combines over twenty-five years of international presentation development and training, award-winning content development, and unbridled enthusiasm for communication to help clients take business messaging to a new level

After all, he’s a Wordsmith, shaping words into works of art!

KEY TOPICS