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Account Executive, Madison WI

Posted: 01/15/2024

Viamedia, is seeking a detail-oriented professional with strong organization skills to work with our Madison advertisers. This role focuses on selling advertising across a diverse range of products, including traditional television, various online solutions, advanced advertising solutions, and programmatic television. The ideal candidate will maintain a professional image and a steadfast commitment to customer satisfaction, both internally and externally. The primary responsibility is to execute and achieve expected quotas for both traditional television and digital media. We provide audiences that matter most for our advertisers across all platforms and devices. Apply today! 
  • Accountable for managing multiple budgets, encompassing traditional video and digital solutions.
  • Upsell to existing key account advertisers, driving retention and securing new business.
  • Identify clients marketing budgets and redirect incremental revenues to Viamedia’s cross-platform solution while safeguarding revenue shares within traditional video and digital products.
  • Develop innovative multimedia recommendations integrating both branding and proof-of-performance strategies.
  • Conduct weekly reviews of account lists, forecasting, pipeline, and digital metrics with the manager.
  • Network within the local community and beyond, emphasizing our digital offerings.
  • Attend and complete all aspects of sales training programs.
  • Maintain a positive and professional demeanor that reflects the best of Viamedia.
  • Consistently achieve sales performance goals for all revenue lines of responsibility.
  • Uphold a strong work ethic representative of the best in Viamedia.
  • Perform other duties as assigned.
  • Bachelor’s degree preferred; or equivalent experience [minimum of 5 years digital sales experience (local/regional/national)].
  • One to three years in cable, broadcast (or other media) direct sales experience.
  • Excellent written and oral communication skills.
  • Preferred knowledge of digital sales and marketing.
  • Preferred experience in multi-screen display/video, social & search.
  • Adept at creating new revenue opportunities from synergies between traditional video and interactive sales.
  • Agency experience preferred.
  • Strong attention to detail, ability to multitask, and follow-through on projects to completion.
  • Strong presenter and communicator with internal and external customers and partners.
  • Must communicate clearly and effectively by telephone, in writing and in person.
  • Must possess a Valid Driver’s License and current State-minimum Automobile insurance coverage.
PHYSICAL REQUIREMENTS: Generally, a normal business office environment, with exposure to outside elements while traveling to/from sales and other appointments. Typical activities include sitting, walking, bending, and occasional lifting of approximately 25 pounds.
Benefits of Working at Viamedia Include (but not limited to…)
  • Time off for Holidays, Personal Days, and Sick Time
  • One Floating Holiday (to be used for any non-recognized holiday or the employee’s birthday if they wish!)
  • Maternity & Paternity Leave
  • Volunteer Time Off
  • Bereavement Time Off
  • Remote Work Capabilities
  • Up to $20 a Month Reimbursement for Health/Fitness
  • Excellent Health, Vision, and Dental Insurance
  • Health Savings Account (HAS) with Company Contribution of $450
  • Access to Mental Health Advisors
  • Telehealth Options
  • 401k Program and Company Funded 401k Match
  • Expert Advisor Hosted Financial Wellness Educational Webinars
  • Dedicated Training Platform with Corporate Trainer
  • On-Demand Professional Self-Development Resources
  • Centralized Sales & Operational Support Structure
  • Company-wide Communication with Regular All Employee Conference Calls
  • …and More!
The above statement are intended to describe the general nature and level of work being performed by the people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the job. Note Viamedia may change the requirements of this position at any time at their discretion. Viamedia is an equal opportunity employer.