SCORE - Social Media Marketing Strategies For Your Small Business

Description

Social media can be a powerful tool for small business owners to market their products and services directly to their customers.
However, social media can also be overwhelming.
Which platform do you post on? How often should you post?
What do you post and when?

In this webinar, marketing expert Patty Ross will teach you the basics every business owner should know about social media marketing and the latest trends you should follow.

You will learn:

• How to create a content calendar
• How to choose which platforms make sense for your business
• The right times to post on each platform and how often
• What type of content to post for the best engagement
• What are the best social media advertising options

Live attendees will receive free business resources, a copy of the slide deck, and a link to this webinar recording.

About the Presenter:
Patty has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.

She has spent 16 years helping the wine industry gain traction online and has since branched out to help other industries grow their brands including financial, legal, health and beauty, motorsports, landscape design, CBD/cannabis, restaurants, political activism, and nonprofits. 

Golden State Marketing and her other business, California Wine Marketing, were founded in 2006. Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brands online and offline.