This presentation will walk you through the six areas that need to be optimized on every page of your website — including title tags, meta descriptions, images and content. The session will also touch upon what keywords are, as well as how to choose and use them for optimal results.
Workshop presenter Joey Donovan Guido is the owner of Cuppa SEO, LLC, and author of the book, A Holistic Guide to Online Marketing. In addition to running his marketing firm, he offers consulting services and engaging presentations based on the principles found in his book. Joey is an expert in the areas of SEO, web design, user experience and website conversion.