SCORE: Growing your Business through Public Speaking

Instead of spending hours on individual discovery calls or attending networking groups, you can reach multiple audiences one speech at a time as a public speaker. Yet, creating a new speech every time you speak is only going to confuse your potential clients (and destroy your invitations to additional speaking opportunities). 

Enter the signature story. Having a signature story is the key to showing up as a thought leader with a consistent message. A single 60-minute speech shows that you have a dedicated mission to share with audiences and increase your chances of referrals. 

Plus, once you have the speech mapped out, you can easily apply and pitch for future speaking opportunities as a paid expert! The clearer you are in your talk, the more opportunities you have to grow both your platform and profits. 

In the Growing your Business through Public Speaking masterclass, ICF certified speaker coach Jenn will walk you through: 

✅ How to narrow down your speaking topic

✅ Creating a title that pops!

✅ Identifying the description, audience takeaways, and call to action

✅ Creating a short and long bio that establishes your expertise in a fun way

Jenn Espinosa-Goswami, ACC, MAL is an ICF‑certified public speaking coach and Founder of Weightless LLC. A former Toastmasters officer and graduate of Augsburg University’s Master of Leadership program, she helps entrepreneurs speak with clarity, consistency, and confidence on stage or on camera and get paid for their expertise. Over the past decade, Jenn has presented to thousands of executives and business owners. She was named a Top 15 Coach in Minneapolis by Influence Digest. Before launching her company, she spent 16 years as a certified fraud examiner within Fortune 500 financial institutions.