SCORE - Building Your Brand Step By Step

In the realm of commerce, from up and coming start-ups to corporate giants, a Brand's true essence transcends the tangible offerings it presents. It encompasses the entire customer experience and the emotional connection the brand creates with its current and potential customers to both loyal patrons and curious prospects. Masterful branding not only sets a business apart in a sea of competitors but also guides their choices.

At this Workshop, we will break down the step-by-step process on how to create a successful brand. By attending this Workshop, you will learn how to enhance your Brand Strategy. The Learning Objectives are:

Understanding Branding

Key strategies for building a Brand

Step-By-Step to build, measure and refine your Brand

How to protect your Brand

The Facilitator for this Event is Syamala Shankar. Syamala is a seasoned professional with strong marketing expertise gained from years as a Marketing and Project Manager for both small and large businesses, in both the United States and internationally. Since 2012 she has contributed to a small successful business, which has helped further hone her business acumen. Syamala is a skilled problem solver who is adept at building rapport with diverse global teams.

Co-Sponsor: Fountaindale Public Library