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BEGIN:VEVENT
DTSTART:20250619T160000Z
DTEND:20250619T173000Z
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SUMMARY:SCORE: Marketing Basics
DESCRIPTION:In this webinar\, you'll learn how to design a marketing plan that aligns with your business goals\, explores the right mix of digital and traditional tools\, and helps you attract\, engage\, and convert your ideal customer. From SEO to social media\, video to influencer outreach this session offers the tools and mindset you need to compete effectively in today's fast-paced digital marketplace.\n\nWhat You'll Learn:\n\n\n	The components of a successful marketing strategy and how to build one\n	How to define your target audience and craft a compelling value proposition\n	Which digital marketing tactics yield the best ROI and when to use them\n	How to use metrics and KPIs to measure and improve your plan's performance
X-ALT-DESC;FMTTYPE=text/html:<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;">In this webinar\, you&rsquo\;ll learn how to design a marketing plan that aligns with your business goals\, explores the right mix of digital and traditional tools\, and helps you attract\, engage\, and convert your ideal customer. From SEO to social media\, video to influencer outreach&mdash\;this session offers the tools and mindset you need to compete effectively in today&rsquo\;s fast-paced digital marketplace.</p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; font-size: 20px\; line-height: 28px\; color: rgb(70\, 70\, 72)\; margin-block: 24px\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; font-weight: bolder\; margin: 0px\; line-height: 28px\;">What You&rsquo\;ll Learn:</span></p>\n\n<ul style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; list-style-position: initial\; list-style-image: initial\; margin: 0px\; padding: 0px 40px\; margin-block: 24px\; font-family: ui-sans-serif\, system-ui\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; background-color: rgb(255\, 255\, 255)\;">\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;">The components of a successful marketing strategy and how to build one</li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;">How to define your target audience and craft a compelling value proposition</li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\; margin-block-end: 1rem\;">Which digital marketing tactics yield the best ROI and when to use them</li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: Lato\, Helvetica\, Arial\, &quot\;sans-serif&quot\;\; line-height: 28px\; color: rgb(70\, 70\, 72)\; font-size: 18px\;">How to use metrics and KPIs to measure and improve your plan&rsquo\;s performance</li>\n</ul>\n
LOCATION:Webinar
UID:e.2844.9987
SEQUENCE:3
DTSTAMP:20260416T153750Z
URL:https://business.sunprairiechamber.com/events/details/score-marketing-basics-9987
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